All Case Studies
Sample Case StudyWeb Design Agency • 25 employees • UK

From 5 Hours to 30 Minutes: Automating Client Intake

A growing web design agency drowning in onboarding emails discovers how automation can transform their client experience.

📋 Example Workflow: This case study represents a typical scenario based on common agency challenges. It illustrates the kind of results agencies can expect with OnboardFlow.

Key Results

90% reduction
Intake time
From 5 hours of back-and-forth to 30 minutes
10 days faster
Time to kick-off
From 2 weeks to 3-4 days
Near zero
Missing info
Required fields ensure nothing gets missed

The Challenge

This agency was growing fast — from 8 to 25 employees in two years. But their onboarding process hadn't scaled. New clients received a PDF questionnaire via email, then followed up with design preferences via another email, then sent brand assets via WeTransfer, then scheduled a kick-off call. Information was scattered across email threads, cloud folders, and Slack messages. The average time from signed contract to project kick-off was 2 weeks.

The Solution

  • Consolidated everything into one OnboardFlow onboarding flow with 4 clear steps
  • Step 1: Business information & project goals (smart form)
  • Step 2: Brand assets upload (logo, colors, fonts, style guides)
  • Step 3: Content & copy (existing website content, new copy needs)
  • Step 4: Technical requirements (hosting, domain, integrations)
  • Each step has clear instructions and file upload capabilities

The Workflow

1
Deal closed in CRM
2
OnboardFlow creates client portal automatically
3
Client receives branded onboarding link
4
Client completes all 4 steps at their own pace
5
Team gets Slack notification when complete
6
Project kicks off with 100% of needed information

We used to start every project with missing information. Now we have everything before the kick-off call. It's completely changed how we work.

Creative Director

25-person Web Design Agency

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